BBC: Web 2.0 tools help Heathrow crash reporting
BBC Technology correspondent Rory Cellan-Jones outlines how the tools she used to report Thursday’s crash have changed from 10 years ago. Now the first destination is Google with search queries rather...
View ArticleOJR: Using Google Trends to fine-tune your news website
Google’s tool can help online publishers tweak their content to maximize traffic from search engine users, says OJR. ‘Google Trends allows you to select up to five words or phrases, then shows you how...
View ArticleMore analytics for YouTube
More analytics are now available from YouTube following the recent introduction of its YouTube Insight feature. The video site has added a tool to help users see viewing trends for their clips....
View ArticlePPA Magazines 2008: Timesonline readers ‘obsessed with house prices’
Readers of TimesOnline are obsessed with house prices and road tax, according to Anne Spackman, editor-in-chief of the title. Readers of the site’s business section also go home early on Fridays,...
View ArticleFIPP 09: Downturn is the conference buzzword – but is the mag industry facing...
Yesterday at the FIPP World Magazine Conference, William Kerr, board chairman at Meredith Group suggested that ‘being 12 per cent down is the new up’. The wider economic downturn and the gap between...
View ArticleNieman Journalism Lab: Gawker’s new traffic metric measures ‘reader affection’
While others pour over pageviews and underscore uniques, Gawker Media has been quietly working on a new metric, one designed to measure so-called “reader affection”. This new metric is called “branded...
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